Surprising Article
July 28th, 2009 by Will
Was really interested to read this article today.
Guardian.co.uk/sport/2009/jul/26/olympic-heroes-sponsorship-deals-beijing
Fortunately in our sport if you ever become Olympic Champion I really don’t think for one minute that you will have to go back to work afterwards. Â I have heard of Euro 45,000 for just a bike deal for one of the recent Olympic Champions. Â If you are at that level you will make enough in prize money alone.
Fortunately, you can race till you are 35 if you want to in Triathlon with all the Ironman, 70.3 and what else there is out there.
Must be pretty tough to put all your effort into becoming Olympic Champion for it not to be that recognised!
| Wales training camp | Almost – Signed a new deal with Multipower |
July 28th, 2009 at 1:17 pm
A pitch for an ad campaign for a known sports brand required 5 teams of 2 people each, of which one person got 1000 usd/day 2 months contract. That is one person! There is other nine people in that pitch plus accounts, creative directors etc… This is normal pricing, if not lower than standard. That 50 000 usd for one of many in a team for one pitch only. No fame, no glory, just regular work. And this is in the wake of financial crisis.
And that is one of many ad campaigns.
It gives you a perspective of how little athletes actually get at the end. Probably less than 1% of the total turnover in sports business, while they actually do make the sport.
I am very skeptical about any athletes profits considering they can make money only around a decade average, and after taxes and expenses which take them up.
Olympics are an extreme idealism.
Is it possible that a competitive hot-dog eater like Takeru Kobayashi makes more money than Chris Hoy?